Tarte Shape Tape is phenomenon. Best-selling US concealer promises full coverage that lasts all day and looks perfect in photos.
We tested it for 6 weeks. Result? Hype is justified.
American phenomenon conquering the world.
For those wanting absolute coverage.
Performance and Results
Shape Tape defines high-coverage category. Results:
Coverage: Extremely full.
Wear: 12+ hours without touch-up.
For contour: Ideal, sharp lines.
Under eyes: Brightens but can dry.
On acne: Covers everything.
Texture and Application
Thick, highly pigmented formula.
Consistency: Creamy but dense.
Applicator: Large doe-foot, one swipe = enough.
Blending: Requires speed.
Tip: Less is more. Start with minimum.
Formula and Ingredients
Vegan, high-coverage formula.
Key features:
- Vegan
- Cruelty-free
- Mango butter
- Licorice root
Suitable for: Normal to oily skin.
Comparison with Competition
vs. NARS Radiant Creamy: Tarte covers more. NARS brightens more.
vs. Catrice Camouflage: Similar coverage. Tarte is more luxurious.
vs. e.l.f. Camo: e.l.f. is affordable alternative at fraction of price.
Score Breakdown
Summary
Pros
Covers truly everything - from dark circles to acne and pigmentation.
Lasts 12+ hours without need for touch-ups or setting.
Dense formula creates sharp lines ideal for contouring.
Cruelty-free formula without animal ingredients.
Over 30 shades including corrector and contour shades.
Cons
On dry skin may emphasize flakes and fine lines.
Requires quick blending, otherwise hard to spread.
Among more expensive concealers on market.
Formula dries quickly so must work in sections.
Final Verdict
Tarte Shape Tape is king of full-coverage concealers. For full coverage and contouring there's no better choice. Dry skin should add hydrating base.
Buy if
- Those needing maximum imperfection coverage
- Fans of contouring and sculpting techniques
- People with normal to oily skin
- Those wanting flawless makeup for photos
Skip if
- People with dry or dehydrated skin
- Those preferring natural, light look
- Beginners still finding their style
FAQ
The dense, highly pigmented formula is designed for maximum coverage and wear. Work in small sections and blend immediately after application.
Shape Tape can be drying on dry skin. We recommend applying hydrating eye cream first and possibly choosing the hydrating Shape Tape version.
Use very small amount of product and blend thoroughly. For natural look the formula may be too covering - consider lighter alternative.
Yes, many makeup artists use Shape Tape as base under eyes and on whole face for extreme coverage and matte finish.
Yes, e.l.f. Camo Concealer offers similar high coverage at fraction of price. It's one of most popular dupes on market.
